McDonald's

McDonald's proof of concept was about the optimization of job training procedures and increasing the performance of new employees. Read on to learn about how we combined the latest virtual reality (VR) technology and e-learning to create the ultimate job training experience.

Our challenge

In an perfect world, people would be able to read a set of instructions and implement them immediately. Reality, however, is not quite as simple. How could we improve upon this?

Training new staff will always come at a cost and it often takes a while before new employees are able to return on the investment, so to speak. Furthermore, new staff members often won't perform to the best of their ability due to the stressful nature of a "live" scenario, as thorough training is needed. In the same scenario, there is a risk of damage to both persons and equipment, which can turn out to be a liability.

Innopixel 3D model

The combination of virtual reality (VR) technology and e-learning creates the ultimate job training simulation.

Our approach

Our goal was to combine theoretical knowledge with practical experience in order to revolutionize the way that companies train their employees. We collaborated with restaurant managers and other staff members to learn about the work procedures at McDonald's.

Companies like McDonald's specialize in a global standardized experience, adhering to a strict code for training and procedures. Therefore, we wanted to incorporate the mechanized production procedures into an inspiring e-learning environment developed in a realistic virtual reality (VR) situation.

Innopixel 3D model
Innopixel 3D model
Innopixel 3D model

The solution

We developed a user-defined 3D training environment for HTC Vive® VR-headset. The training environment was modeled after the actual standard kitchen units used by McDonald's.

It was important for us to demonstrate the flexibility of the concept - that the companies can have fully digitized environments that are adaptable to their production flow. The key is a 1:1 ratio between theory, digital representation and the actual physical work environment.

In a digital VR environment, minor errors are cost free and fatal ones safe. That's why it's worth the price.

Our conclusion

We're convinced that this proof of concept is a glimpse into the future of job training in large companies. The system will reduce the cost of training, improve the skills of the employees, and build trust in the new staff who will be valuable from day one.

Employees will be far more confident and sure of their knowledge and abilities when they enter the actual production facility, and they will be able to handle stress and unexpected situations far better.

Project Partners

We collaborated with

Used expertise

  • Unity® development
  • 3D modeling
  • 3D animation
  • Sound design